Large rebranding project that included designing a new logo and branding guide that included an updated color palette and a more modern typography. This new style would be incorporated throughout many different promotional items such as social media posts, flyers, brochures, business cards indoor and outdoor signage, in-store merchandise, and an updated website redesign.
Adobe Illustrator
Adobe Photoshop
Canva
Inkwell Grove is a custom typeface that I designed, aiming to blend a formal serif with an almost child-like feel. The objective was to give the font the appearance of being drawn with an ink pen. To emphasize this concept, I integrated my font into a fictional brand, envisioning its use in a tattoo shop. I crafted a logo, business cards, letter stationary, and a canvas bag—each incorporating my custom typeface in conjunction with another font to establish a clear hierarchy.
Adobe Illustrator
Adobe Photoshop
Group project assigned to create branding for an event that deals with helping the environment. My group came up with the idea of an art festival where contestants would go around collecting trash and making sculptures out of said trash. My role was to design a logo, some buttons, and a tote bag.
The final project included an infographic, an animation, a mock website, posters, and some social media posts.
Adobe Illustrator
Adobe Photoshop
I have a very large family on my dad's side (He was one of eight children) so Christmas is a very amusing time to say the least. My family has a tradition of doing a White Elephant every year but with a twist. Within the mass amount of presents there is a giant sucker that has been apart of the family for more than 20 years. The goal of the game is to avoid being a "sucker" by opening the sucker. The person who receives the sucker must bring it back the next year and regift it. Every year the way that the sucker is disguised gets more and more creative. It is a tradition that I and my family look forward to every year and has a special place in our hearts.
Incorporating this sucker into my family icon is a reminder that no matter who the "sucker" may be they will always have the support and love from the family. It showcases our families playfulness and bond.
Adobe Illustrator
An assignment in my Type Dialogues class where we had to plan, design and print a mock magazine to showcase our design skills in composition, layout, text hierarchy, and organization. My magazine was aimed to provide information to readers about how technology can be used to help you stay organized.
A challenge with this assignment was getting inspiration for layout design that was interesting but not overwhelming to the overal product. Your text had to be readable but not make it feel like you were reading a text book.
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
My old high school was hosting a marching drum line competition for the Fall marching season. As I was apart of the band myself, I didn't hesitate to offer my skills and abilities. I co-headed the communications and marketing team where I helped create signage for the day of the event as well as the competition program which included information such as times and participating school.
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Love can manifest in various ways, and in the case of my best friend and me, our affection is sometimes expressed through playful banter and teasing. While this may appear peculiar to some, it is, in fact, a reflection of the deep trust we share, understanding that the humorous remarks are made in jest. Our friendship is truly a once-in-a-lifetime connection that deserves to be cherished and celebrated at every opportunity.
Adobe Illustrator
Adobe Indesign
Adobe Photoshop
Data visualizations don't always have to be bar and pie charts. In fact, creating an intriguing design that also communicates clear data can have a better time reaching an audience and keeping their attention. The goal of these 3 data visualizations was to showcase the impact that we as humans have on the environment, both good and bad.
The Greenhouse gases piece showcases the downward trend of carbon emissions produced from gas, hybrid, and electric vehicles. As shown, we are expected to produce less carbon by 2050 compared to today.
Many countries around the world have contributed to global climate change relief funds, which aim to assist in mitigating the effects and slowing down the progression of climate change. Similar to how a flower grows after a wildfire, I sought to convey that sense of life returning after disaster and acknowledge the efforts of countries striving to provide assistance.
To effectively mitigate the damages caused by CO2 emissions, it is crucial to identify the regions contributing the most. Presenting a clear visual representation of the amount of CO2 emissions in tonnes, allows for pinpointing the areas that require assistance in reducing their emissions.
Adobe Illustrator
Infographic that illustrates all the different characters that the voice actors from the animated TV show Bob's Burgers, voice. Three members of the cast voice more than 8 characters each, some recurring characters and others one-time characters.
Adobe Illustrator
As designers, it's crucial to leverage our skills to raise awareness about social issues. Presently, many women earn only 89 cents for every dollar their male counterparts make in the same job or position. My "89 cents" stamp serves as a testament to this injustice in compensating labor and symbolizes just one of the many challenges that women encounter in male-dominated fields.
Adobe Illustrator
Poster design aimed to bring awareness to the importance of representation through diversity and inclusion. The ultimate goal of the poster was to spread the idea of togetherness not seperation. Expressive typography was also a key component of this assignment and how you can manipulate words and type to provoke a certain feeling.
This project challenged my artistic skills. I usually consider myself a designer and not an artist, which most people use interchangeably but are very different. When designing a poster like this you get to use both your designer skills (layout, composition) and your artistic skills (emotion, expression).
Adobe Illustrator
Adobe Photoshop
Custom designed posters I made for my own enjoyment and pleasure. Featuring a Taylor Swift Poster, Lamar Jackson from the Baltimore Ravens, Jordan Love from the Green Bay Packers, and Jared Goff from the Detroit Lions. The Goal of these posters was to help me explore my creative side and do a project that I picked myself instead of for a class assignment. Being able to pick the right images of my subjects was a challenge for this project. I wanted images that showed my subjects the way I wanted them to be portrayed:
Jared Goff: Team player and a leader
Jordan Love: Young and aspiring athlete
Lamar Jackson: Cool and confident
Taylor Swift: Strong and Powerful Artist
Adobe Illustrator
©Maggie Detchemendy 2023